Liberty Mutual Music City Bowl Announces 2026 Game Date
Liberty Mutual Music City Bowl Announces 2026 Game Date
Nashville’s 28th annual SEC vs. Big Ten postseason matchup set for Dec. 30
NASHVILLE, Tenn. (June 3, 2026) – The Liberty Mutual Music City Bowl, today announced the 2026 Liberty Mutual Music City Bowl will kick off on Wednesday, Dec. 30 at 2 p.m. CT / 3 p.m. ET inside Nashville’s Nissan Stadium, home of the Tennessee Titans, broadcast nationally on ESPN.
“We are thrilled to welcome college football fans to Music City for our 28th bowl game,” said Scott Ramsey, President and CEO of the Liberty Mutual Music City Bowl. “The Liberty Mutual Music City Bowl showcases the best of sports—unforgettable moments, meaningful connections and the unmatched hospitality of Nashville. We look forward to the selection of this year’s teams and cannot wait to celebrate postseason college football.”
Liberty Mutual Insurance has returned for its second year as the title sponsor, having first sponsored the 2025 Liberty Mutual Music City Bowl, which generated more than $38.2 million in economic impact throughout Nashville and ranked third in bowl attendance outside the College Football Playoff. In last year’s never-before-seen team encounter, the University of Illinois Fighting Illini defeated the University of Tennessee Volunteers, 30-28.
“Liberty Mutual is excited to return as title sponsor for the 2026 Music City Bowl,” said Jenna Lebel, Liberty Mutual chief marketing officer, U.S. Retail Markets. “Last year’s game created lasting memories and meaningful connections with the fans and Nashville community. We’re proud to be part of this tradition and look forward to welcoming everyone back for the 2026 Liberty Mutual Music City Bowl.”
The bowl has become a holiday tourism staple for Music City and one of the highest-profile non-playoff bowl games, delivering nearly $450 million in total economic impact since its inception. Over 27 years, the Liberty Mutual Music City Bowl has welcomed almost 1.5 million fans to Music City, driving tourist spend during what was historically the slowest time of the year in Nashville.
This is expected to be one of the last major football games played in the current Nissan Stadium, as Nashville’s new Nissan Stadium is projected to open next door in early 2027.
For more information on the Liberty Mutual Music City Bowl and updates on future games, visit www.MusicCityBowl.com.
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Contact
Emily Jimenes, REED Public Relations Account Supervisor, 678-584-3421, emily@reedpublicrelations.com
About the Music City Bowl
The Music City Bowl (501(c)(3) non-profit organization) is an annual post-season collegiate bowl featuring the Big Ten and Southeastern Conferences. Since its inception, the bowl has produced over $400 million in direct economic impact. Distributed nationally to millions of viewers and listeners on ESPN and ESPN Radio, the bowl is Nashville’s holiday tradition. For more information, call the Bowl office at 615-743-3130 or visit the Bowl online at www.MusicCityBowl.com.
About Liberty Mutual Insurance
At Liberty Mutual, we believe progress happens when people feel secure. For more than 110 years we have helped people and businesses embrace today and confidently pursue tomorrow by providing protection for the unexpected and delivering it with care.
A Fortune 100 company with more than 40,000 employees in 27 countries and economies, we are the ninth largest global property and casualty insurer and generate more than $50 billion in annual consolidated revenue.
We operate through three strategic business units: US Retail Markets, providing auto, home, renters and other personal and small commercial lines property and casualty insurance to individuals and small businesses countrywide; Global Risk Solutions, delivering a full range of comprehensive commercial and specialty insurance, reinsurance and surety solutions to mid-size and large businesses worldwide; and Liberty Mutual Investments, deploying more than $100 billion of long-term capital globally across its integrated platform to drive economic growth, power innovation and secure Liberty Mutual’s promises.
For more information, visit www.libertymutualinsurance.com
Contact: Liberty Mutual Insurance Public & Media Relations