THE MUSIC CITY BOWL HAS A NEW FACE
DECEMBER 2020
Our Impact in Nashville
music city bowl not only impacts college football, it makes a greater dent in the economic growth of Nashville
Economic Impact
$335 million
Pumped into the Nashville community. The Bowl has turned Music City's slowest tourism week into one of its busiest.
national TV presence
93 million
Accumulated national viewers over the course of 22 years of the music city bowl aired on live television
community
1,162,197
Loyal fans that have attended the music city Bowl since its inception in 1998.
national radio presence
hundreds
Of radio stations broadcast the Bowl to SEC & BIG 10 fans around the country. (Also broadcasted internationally through the Armed Services Radio Network)
collegiate support
65 million
Has been contributed to the participating universities in financial payouts. Payouts directly support collegiate athletics.
