NASHVILLE, Tenn., Sept. 9, 2008 – Bowl officials announced today that Franklin American Mortgage has agreed to serve as title sponsor of the Gaylord Hotels Music City Bowl’s Coaches Luncheon, one of the marquee Bowl week events in late December.

 

The Franklin American Mortgage Coaches Luncheon will take place the day before the Bowl on Tuesday, Dec. 30 at the Wildhorse Saloon. The Franklin American Mortgage Coaches Luncheon is the official chalk talk event for the participating head coaches, student-athletes, administrators and college football fans.  Nearly 1,000 fans were in attendance during last year’s event.  The event is open to the general public.   

 

This marks the second year of Franklin American’s corporate sponsorship of the Bowl. The company also serves as title sponsor of the Franklin American Mortgage Charity Cup, an annual charitable golf tournament featuring administrators, influential donors and celebrity alumnae of the ACC and SEC that serves as the Bowl’s primary charitable fundraising mechanism. This year’s Franklin American Mortgage Charity Cup will take place September 21-22 at The Golf Club of Tennessee.

 

“Franklin American Mortgage Company is excited about our increased partnership with the Gaylord Hotels Music City Bowl,” said Dan Crockett, President and CEO of FAMC. “Each year the Bowl plays a vital role in the Nashville community and we look forward to all of the activities surrounding this year’s event. However, more importantly, is the ability to raise money for local charity.”

 

In addition to the luncheon, Franklin American Mortgage will increase its marketing presence with the Bowl’s national media platform through ESPN, on-site signage at LP Field and create a unique college football hospitality program for its customers through the Bowl’s conference partnerships with the Atlantic Coast Conference (ACC) and the Southeastern Conference (SEC).

 

“The Bowl is very appreciative of the increased support of Franklin American Mortgage Company,” said Bowl President and CEO Scott Ramsey. “We look forward to a great partnership with FAMC for years to come.”

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The Gaylord Hotels Music City Bowl (501 c-3 not-for-profit) is an annual post-season collegiate bowl featuring the Atlantic Coast and Southeastern Conferences. This year’s game will be played on Dec. 31, 2008, at 2:30 p.m. CST at LP Field. Televised nationally to millions of viewers and listeners on ESPN and Nevada Sports Radio Network, the Bowl is Nashville’s Holiday Tradition. For more information, call the Bowl office at 615-743-3130 or visit the Bowl online at MusicCityBowl.com.