Bowl Rolls Full Steam Ahead with Ticket Renewals, Preparations for BOWL Week

Wednesday, October 26, 2011



Bowl Media Contacts:
Molly Williamson
615.780.3367 | 740.244.6052 cell
Dave Herrell
615.743.3124 | 615.642.7121 cell



NASHVILLE, Tenn. (Oct. 21, 2011) - This year's Franklin American Mortgage Music City Bowl, to be played at LP Field on Friday, Dec. 30 at 5:40 p.m. CST, is in full preparation mode with ticket renewals up this year by 35 percent for the 2011 game.

Tickets, starting as low as $17, are now available including: $80-Club, $60-Lower, $39 and $17-Upper. They can be purchased through Ticketmaster online at or at any Ticketmaster location. Lower and Club level tickets are limited. Premium Ticket Packages which include tickets and BOWL Week hospitality are available by calling the Bowl office at 615.743.3130. Information on the Bowl's roster of BOWL Week events can be found at

"Year after year, we work hard to create community ownership regionally for the game, and it shows in the Bowl's continued success," said Scott Ramsey, president and CEO, Franklin American Mortgage Music City Bowl. "We anticipate ticket renewals and general sales to continue this climb prior to the team's announcement - downtown Nashville will once again be packed with visitors enjoying a fun New Year's weekend."

Last year's Bowl game between the University of North Carolina and University of Tennessee produced a $20.1 million impact on the local economy with a new attendance high of 69,143, marking the third sell out in the last five years. The Bowl also reached new television viewership highs with a 4.92 national household rating delivering 7.1 million viewers. A total of 26,966 hotel room nights were booked with 41,486 out-of-town visitors attending the Bowl.

"The Bowl makes a significant economic impact on Middle Tennessee, totaling $185 million in the past 13 years," said Dan Crockett, president and CEO of Franklin American Mortgage Company. "We are fortunate to host a successful Bowl and utilize key business partnerships to create positive, lasting effects in our community."

The Bowl also continues its outreach through charitable initiatives in Middle Tennessee. With its Youth Football Program, the Bowl works to positively impact regional youth football leagues in Middle Tennessee, southern Kentucky and northern Alabama by providing financial support, tangible benefits and unique experiences to its thousands of youth participants. Since the 2009 season, Delta Dental of Tennessee, an official sponsor of the Bowl and Youth Football Program partner, has donated thousands of mouth guards to Tennessee youth football leagues, providing important protection to youth across the state.

Established in 1998, the Franklin American Mortgage Music City Bowl has transformed the week between Christmas and New Year's Day into one of the city's busiest times of the year for tourism, showcasing Nashville as a premier destination for audiences throughout the country.

About the Bowl:

The Franklin American Mortgage Music City Bowl (501(c)(3) non-profit organization) is an annual post-season collegiate Bowl featuring the Atlantic Coast and Southeastern Conferences. Since its inception, the Bowl has produced more than $185 million in economic impact. Televised nationally to millions of viewers and listeners on ESPN and Nevada Sports Radio Network, the Bowl is Nashville's Holiday Tradition. For more information, call the Bowl office at 615.743.3130 or visit the Bowl online at

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