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Bowl Games ...Where Everybody Wins
- College bowls will pay out a projected $207 million this coming season.
- Bowl games paid out more than $1.34 billion in the past eight years alone since the BCS was formed and will pay out at least $2.3 billion over the next decade.
- Bowls drew total attendance of 1.43 million fans in 2005-06 and will draw more than 1.6 million fans in 2007-2008.
- The combined TV audience for the 34 bowls last season was an average of 125 million households and 16 games saw an increase in TV viewership.
- TV ratings for each of the BCS games were up from last year and ESPN’s bowl ratings were up 4%. ESPN experienced its most watched week of programming in its 26 year history.
- Average attendance at current Bowls that have been in existence at least seven years was up 1.1% last season. Bowl’s that have been
 around at least ten years increased attendance 8.6% in the past decade and those playing twenty years ago have increased 7.9% over that time. On average these games are more popular today than ever.
- Of the 20 current bowls that have been played at least seven years they sold 101.9% of stadium capacity, averaged 58,193 fans and a 5.49 TV rating.
- 13 bowls were at least 92% filled last season with 10 of those official sellouts.
- College Bowls generate $1.2 billion in annual economic impact (Excluding exposure).
- 27 Communities hosting 32 bowl games provide stability and commitment one promoter/sponsor could not.
- 64 teams, or 54% of Division I-A programs will have a chance to be a part of the college football post-season bowl experience compared to approximately 20% in other NCAA sports (Div. I-AA football 13%; men’s & women’s basketball 20%; etc.).
Visit www.footballbowlassociation.com for current information on the Bowl system.
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